Date: Monday, April 07, 2025
Location: Platform Innovation Centre, 407 9 Ave SE, Calgary, AB T2G 2K7
Time: 05:00-07:00 PM
Featuring: Doug Downs, Podcasting & PR Expert
Podcasting has rapidly become a game-changer in public relations, thought leadership, and brand storytelling. Whether you’re looking to launch your own podcast or leverage podcasting to amplify your PR strategy, this engaging session will equip you with the knowledge and tools to get started.
Join Doug Downs as he unpacks the power of podcasting and shares practical strategies for building influence, trust, and authority through audio storytelling.
What You’ll Gain from This Session:
Why Podcasting is a PR Superpower – Learn how podcasts enhance credibility and thought leadership.
Key Ingredients for Success – Discover how to find your niche, structure your podcast, and keep listeners engaged.
Amplifying Your Reach – Get insights on growing your audience, measuring impact, and leveraging PR tactics.
Hands-on Exercises & Real-World Case Studies – Walk away with a podcast positioning statement and actionable steps to launch or improve your podcast.
Event Agenda:
✅ Welcome & Icebreaker – Quick poll: Who has a podcast? Who’s thinking of starting one?
✅ The Rise of Podcasting in PR – Why podcasts are essential for brand storytelling and credibility.
✅ Crafting a Standout Podcast – Format, content planning, and storytelling techniques.
✅ Promotion & Measuring Success – Growing your audience and tracking impact.
✅ Live Q&A with Doug – Ask your burning questions and get expert insights!
Secure Your Spot Today!
Whether you’re a PR professional, a communications expert, or an aspiring podcaster, this session is designed to inspire and equip you with the tools to start or elevate your podcasting journey.
Register Now
Let’s dive into the world of podcasting and unlock new opportunities for PR and brand storytelling!