You like a challenge. An experienced professional communicator, strategic thinker and problem solver, perhaps the Accredited Public Relations (APR) designation is something you’ve considered pursuing in the past.
Maybe your goal is to expand your network of experienced professionals locally and across the country. Or broaden your knowledge and understanding of the profession, displaying ambition, competence, ethics and leadership. Ultimately you want to put your communications skills to the test.
If any of this sounds like you, this is the right time of year to begin your pursuit of the APR designation.
To pursue accreditation you must:
- · Be a member in good standing with the Society
- · Be employed full-time in a public relations position for at least five years
- · Spend at least half your professional time involved in public relations
The question of readiness is bound to present a stumbling block for busy communicators balancing professional life with the other commitments we have. That’s why CPRS developed a self assessment tool. Take 15 minutes to consider what the checklist says about your readiness.
Here’s the link: http://cprs.ca/uploads/Accreditation/ACCREDITATION%20SELF%20ASSESSMENT%20TOOL%20TO%20POST%20ENG.pdf
CPRS also offers support through the rigorous accreditation process, including a handbook with a comprehensive reading list for aspiring APR’s. The list is made of up texts suggested by CPRS members, Canadian colleges and universities.
Have a look here:
http://cprs.ca/uploads/Accreditation/Acc%20Handbook%202016.pdf
The application deadline is months away but the handbook and reading list are available now. They offer the opportunity to get a head start on accreditation and insights into practices that will make you a better communicator. Spring really is the right time to renew your commitment to professional development.
Not sure where to start? Check out these and other tools and information in the CPRS Accreditation section today. And email CPRS Calgary at accreditation@cprscalgary.ca
