Message from the President

As we move into late fall, we are faced with an interesting environment in Alberta – a challenging economy and new provincial and federal governments.  These changes can cause uncertainty and it can affect our day-to-day lives in many ways.  Now, more than ever, it is important to leverage your membership in CPRS and CPRS…

Calgary Legacy Scholarship for Students

The $1,000 scholarship is awarded annually to a second year student studying public relations/communications in a recognized program at one of Mount Royal University, University of Calgary or SAIT Polytechnic.  Deadline for application is January 30, 2016 and the winner be notified on or before March 1, 2016.

March is Membership Month

MARCH into Membership Month!  With the exception of a few frosty days, it feels like YYC’ers are starting to see the end of winter. Spring is officially here in three weeks and what better way begin anew than to join CPRS or encourage friends and colleagues to sign up! Benefits of joining CPRS In addition…

#YYCPR-Communications for a Cause with Making Changes

Making Changes Association was named CPRS Calgary’s partner for #YYCPR – Communications for a Cause, after being voted as the organization of choice by CPRS Calgary members. Our dedicated CPRS Calgary volunteers, approximately 10 strong, have been hard at work lending their skills and talent to help Making Changes communicate about its role and vision,…

CPRS Board Seeking New Members

We want you to join the Board! CPRS Calgary wants you on our Board of Directors! We’re looking for experienced communicators, who want to make a difference in our profession to join the CPRS Calgary Board in 2016. As a board member, you can play a key role in shaping the services we provide members…

SAIT Reveals New Brand

SAIT reveals first new brand in almost two decades By  Melanie Simmons, Public Relations Specialist, SAIT What is your brand? How do you stand out from the crowd? Today, brand is the essence of a product or service — how an audience relates to it. Earlier this month, the third largest post-secondary in Alberta pulled…

Building Your Personal Brand Wed. April 27

Come Prepared for Glenna’s ‘Chose Your Own Adventure’ Session on Building Your Personal Brand Wednesday, president of Cross Wise Communications Glenna Cross, ABC, MC will be presenting Building Your Personal Brand, an audience-driven evening of learning geared towards job searchers – both those who are currently looking and those who will be looking in the…

Does the PR accreditation matter?

Does the PR accreditation matter? We asked employers Experienced communicators across the country often ask themselves an important career question this time of year; is it time I finally pursue public relations accreditation?   The deadline to apply for the Accredited in Public Relations (APR) is Dec. 1. Information about the accreditation process can be…

Discover the Power of Planning Your Evaluation

by Jenn Gardiner   For any public relations practitioner., evaluation measures the effectiveness of a message, proves the value of the practitioner, and gives insight into how to better communicate with audiences. Few opinions on how best to evaluate have been as widely accepted as the Barcelona Principles.   The Barcelona Principles are a set…