News/Blog

//News/Blog

CPRS Calgary benefits from an active membership – both locally and in the national arena. Check back regularly to learn what's happening with member and society news, accomplishments and programs.

Jul 17, 2017

Message from the President: Collaboration is more than a buzzword

I’ve always had a passion for communications. Early on, it was more of a verbal exercise than strategic approach. “The student socializes too much in class,” was a permanent fixture on high school report cards. As my career evolved, so did my understanding of strategy, and my appreciation for collaboration as a fundamental piece of effective communications.

Collaboration is one of those buzzwords that is worked into an email or final report as much as “innovation,” and often has little true meaning behind it. However, if we actually embrace the opportunity to engage beyond a cursory chat or two, the impact can be significant.

The opportunity to collaborate, to connect, is what drew me to the Canadian Public Relations Society more than five years ago and continues to pull me in as a society member and eager volunteer. Not only have I found a community in Calgary, but I have felt welcomed by PR colleagues across the country.

You may not realize what a vast network of resources and knowledge you are part of with CPRS, both in Calgary and across Canada. We no longer find ourselves isolated in individual office towers, trying to figure out the best strategic direction for a new initiative. Sharing and discussing is the new normal. There are people you can call to discuss best practices. There are co-working spaces for independent consultants. There are collaborators at the ready.

Simply pick up the phone.

CPRS Calgary is here to be a connector, to be a collaborator. We are here to support you and help you succeed in the communications industry.

Please take some time this summer to read The Elevation of Public Relations from Daniel Tisch, APR, FCPRS. This insightful discussion paper looks closely at the PR industry and what is to come in the years ahead. Join the conversation on social using the hashtag #ElevatePR and watch your inbox for details on our September social event to officially kick off the new program year.

I wish you and your family a safe and wonderful summer.

Melanie Simmons
President, CPRS Calgary

Jun 13, 2017

On April 28, 2017, the CPRS Calgary Education & Students portfolio hosted Passport to PR YYC. The event allowed students the opportunity to catch a glimpse of what it’s like to work in PR for various companies around Calgary, spend time learning from esteemed public relations practitioners and build their network.

These are their stories.

Feb 16, 2017

         The CPRS Calgary - Education & Students Committee invites you to participate in our 2016/2017 mentorship program. This program will provide an amazing opportunity for students to connect and engage with esteemed public relations practitioners such as yourself as well as help them navigate their future careers.

 

What’s in it for you as a mentor?

  • Receive accreditation maintenance points (worth one maintenance point/year)
  • Learn more about new technologies/strategies from graduating students
  • Give back to the profession/share your experience with up-and-coming practitioners

          Of course, we can’t forget the table stakes – the mentorship program prides itself in being a platform for mentors to immerse themselves in projects, mentoring, skill-building that is both professionally and academically related, resume building, and interview guidance.

 

What’s the time commitment?

          How much time you and your mentee decide to commit to the project is completely up to you; however, there is a minimum requirement that is set out in the initial mentorship agreement. The minimum requirement entails one face-to-face meeting per month and at least one phone call and/or email each month from both parties. There will also be two networking events throughout the term and a few checkpoint meetings with the mentorship coordinator.

 

          If this sounds like an opportunity that you would be interested in, please reply to Mikayla Kardynal (mrkardynal@gmail.com) with your contact information.

Nov 24, 2016
Evaluating and measuring public relations efforts is sometimes like spotting the Ogopogo. Each sighting has some similar elements, but there's a lack of consistency in the visual — enough to make it tricky to clearly prove it’s real.
Nov 8, 2016

Attention nonprofit communicators - Do you need some hands-on assistance with a public relations project or event this winter?

The Public Relations program at Mount Royal University is recruiting opportunities for students to work with nonprofit organizations on PR projects and events during the winter 2017 semester.

 
Oct 13, 2016
It’s incredible to think that we’re already mid-way through September. Where did the summer go?
Mar 29, 2016
The end of March as Membership Month is fast approaching. So whether you are thinking about joining yourself or you need one last nudge to send that email encouraging friends and colleagues to sign up, here are the top four benefits of joining CPRS.